Website Header Video Production — FAQ

 

What is a website header (hero) video?

A website header video is a short 20–60 second looping video that plays silently at the top of your homepage. It instantly shows visitors who you are, what you do, and what makes your business unique — before they read a single word.

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How long does it take to make one?

Most projects take 7–14 days from planning to delivery.
If you already know what you want visually, the turnaround can be even faster.

 

Typical timeline:

• Pre-production: 1–3 days

• Filming: 2-6 hours on-site

• Editing: 3–5 days

• Revisions & delivery: 1–3 days

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How much does a header video cost?

• Pricing usually depends on:

• The number of locations

• Whether you need drone footage

• Whether we need actors/talent

• The complexity of the edit

 

Most small and medium-sized businesses fall between:

$650 – $1,600 per finished video

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This includes filming, editing, color grading, titles (if desired), and delivery in website-ready formats.

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What does the business need to do?

Very little — we handle all the production details.

Typically, the business only needs to:

• Choose a date/time for filming

• Have the space clean and ready

• Decide on the vibe (energetic, calm, modern, cozy, etc.)

• Provide any brand colors or fonts if you want title overlays

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We take care of the shot list, lighting, equipment, and editing.

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Do we need to close down the business during filming?

No.
Most shots can be captured while your business operates normally. If your space is busy, we plan the shoot around the flow so we don’t interrupt anything.

We can also film while the business is closed if that makes sense for the project.

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Do we need a script or storyboard?

No script is needed for a header video.
We’ll create a simple visual outline based on your space, your brand, and the feel you’re going for.

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Can you include drone footage?

Yes — if the location and weather allow it.

Drone shots are an optional add-on (value for restaurants, storefronts, gyms, salons, etc.) and help create a polished, cinematic first impression.

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How long is the final video?

Most header videos are 20–60 seconds, but we can deliver multiple versions:

10–15 seconds (super simple loop)

20–30 seconds (standard homepage header)

45–60 seconds (longer brand impression)

You can use these in different places on your website.

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Will it slow down my website?

No.
We deliver optimized web-ready formats so your site loads fast and performs well on desktop and mobile.

We provide: mp4 and mov file formats

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Can I get vertical versions for social media?

Absolutely.
We can export vertical (9:16) or square (1:1) social-friendly versions to use on Facebook, Instagram, or TikTok. 

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Can you match our brand colors and style?

Yes.
If you want text overlays or graphical elements, we’ll match your existing:

• Brand colors

• Fonts

• Logo usage

• Style guidelines

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What if I have multiple locations?

We can create:

• A single video showcasing all locations

• Individual header videos for each location

• A modular set of clips you can use across pages

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How do we get the finished video?

• We send a download link with all optimized formats.

• You can upload it directly to your website, or we can help your web developer place it correctly.

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Do you offer package deals?

Yes — businesses often pair header videos with:

• Product or service videos

• 360° virtual tours

• Short social ads

• Brand storytelling videos

• Bundle deals help keep costs lower and provide a consistent visual style.

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What’s the first step?

Just send us a message with:

• Your business name

• Your website link

• Any ideas you already have

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We’ll suggest a visual direction and provide a simple quote